A Lidl Love Story

We turned a voucher booklet into a brand experience.

We turned a voucher booklet into a brand experience.

Client

A Lidl Love Story

Location

BBDO Brussels

Year

2021

Credits

Concept creation, copywriting, supervising design

Info

Lidl wanted to attract customers to a struggling store. They normally do so with coupons, but this time they wanted something more creative.